Showing posts with label trade mark. Show all posts
Showing posts with label trade mark. Show all posts

Monday, May 18, 2009

Reality Imitates Fiction: China National Space Administration Logo: Half Star Trek, And Other Half ...Star Trek

Professor Susan Scafidi, the authoriy on Fashion Law (Fashion and Intellectual Property Law), author of 'Who Owns Culture?' and Counterfeit Chic sent me a great link: 'China Bootlegs Star Trek for Its Space Program' on Cool Aggregator, a site about pop-culture and strange news maintained by Valerie D'Orazio. 

Reality Imitates Fiction

It is understandable that the people of the China National Space Administration (CNSA) are inspired by science fiction show Star Trek, but the fact that the designers of the logo of CNSA forged two different Star Trek logo's (of Star Trek itself and of the imaginary United Federation of Planets) from this popular series into one, is less then decent. Then again, the creators of Star Trek probably never imagined that their creations would ever fly, in reality, into space. Unless, Star Trek will sue the CNSA for trademark infringement, that is.  Then again, they might see it as a free (interplanetary) advertisment for their science fiction show (which becomes less and less science fiction).  

After the name "Taikonaut" was coined by Chiew Lee Yih from Malaysia and later embraced by Xinhua for people who travelled in space for the Chinese space programme (to distinguish those from astronauts from the US and cosmonauts from the USSR/Russia), IP Dragon is surprised that the CNSA chose for a less than original logo. According to this Wikipedia article: "the terms "yǔhángyuán" (宇航员, "sailing personnel in universe") or "hángtiānyuán" (航天员, "sailing personnel in sky") have long been used for astronauts. The phrase "tàikōng rén" (太空人, "spaceman") is often used in Hong Kong and Taiwan." 
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Friday, May 30, 2008

Examination of Three-dimensional Marks by Wang Ze

"The three-dimensional marks are a new class of registrable trade marks introduced in the revised Chinese Trade Mark law as of 2001. Corresponding provisions were set forth with regard to the examination of three-dimensional marks in the Trademark Examination Standards issued by the Trademark Office and Trademark Review and Adjudication Board (TRAB) in 2005. This article is intended to present another interpretation of the Trademark Examination Standards on the basis of a series of cases of trade mark examination, review and adjudication in recent years."

Read Wang Ze's article here for China Patents & Trademarks No. 2, 2008.
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