Monday, September 24, 2007

Why the Mouse Had To Go Out Of Beijing Shijingshan Amusement Park

Remember the chutzpah of a slogan 'Disney is too far' of Beijing Shijingshan Amusement Park, which used the menagerie of Walt Disney and Japanese cartoon figures last May, read here. It remained silent about how the story continued. So IP Dragon was happy that Jack Bernstein, editor of the China IP Report, published by InterLingua Legal Publishing quoted the article 'Beijing Shijingshan Amusement Park Stops Concerned Cartoon Performance on Alleged Disney Copyright Infringement Source' Chinese language news paper Beijing Star Daily, May 11, 2007 in his monthly electronic newsletter summarizing Patent, Copyright and Trademark IP cases decided in the Chinese courts; IP-related news items appearing in the Chinese media; and, laws and policies relating to IP enacted by the Chinese government:

"Beijing Municipal Bureau of Copyright was informed that Beijing Shijingshan Amusement Park infringed upon the copyright of the the Walt Disney Corporation. The reporters learned yesterday that Shijingshan Amusement Park has removed the alleged infringing cartoon posters; stopped the alleged infringing cartoon character shows, exhibition and sales of cartoon character toys.

"WANG Yefei, vice director of the Copyright Bureau, expressed the concern of the local government and concerned departments upon receiving the complaint from a representative of Disney Corporation. The Copyright Bureau sent investigators to the spot right away. WANG said that Beijing Government always maintains a strong emphasis on IPR protection and has been promoting respect for copyright laws.

"In the mean time, Shijingshan Amusement Park has adopted emergency measures. The disputed cartoon posters were removed; cartoon character performances and sales of cartoon character toys halted. The person in charge of the Amusement Park said that the incident did not cause much damage, and they would attract tourists and visitors with new projects, such as the soon-to-be-completed "Adventure Island" and "Dream Island"."

The question is whether the Beijing Shijingshan Amusement Park is adventurous enough to come with their own creations they have dreamed up and be able to refrain from Pirates of the Caribean-clones inhabiting their new Islands.

The great picture of "PI RAT E" can be ordered on a T-shirt at TRESTRIGES, see here.

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